Church Views · Culture · Marketing · On Being Christian

buying a brand

Yesterday Jen Taylor Johnson posted a great article at the Christian Standard, calling out Bible publishers who keep creating repackaged versions so we’ll keep buying. “…I see it as one more indicator of American Christianity‚Äôs consumer mind-set. A simple study Bible in a reliable translation is not enough? We need the ‘Personalized Promise Bible’ that… Continue reading buying a brand